8x8 Inc vs Nike Inc — how do they compare? 8x8 Inc trades at $1.93 (market cap $279.31M), while Nike Inc trades at $44.13 (market cap $63.34B). The key difference: Nike Inc is far larger — about 226.8× 8x8 Inc's market cap, and Nike Inc pays a 3.83% dividend while 8x8 Inc pays none. Which is the better fit depends on your goals.
| EGHT | NKE | |
|---|---|---|
Market Cap | $279.31M | $63.34B |
Sector | Technology | Consumer Cyclical |
52-Week High | $2.76 | $79.24 |
52-Week Low | $1.59 | $40.75 |
Enterprise Value | $556.99M | $65.34B |
Volume | — | 8,887,180 |
Dividend Yield | — | 3.83% |
Signals from Pluang's Aura AI — not financial advice
EGHT (8x8, Inc.) trades at $1.89, down 12.9% over 24 hours, with a bullish technical signal from moving averages but overbought RSI readings. The company reported a net loss of $27.21M in 2025 despite revenue of $715.07M, though recent quarters have beaten EPS estimates. Positive news includes AI product launches and industry awards, while analyst consensus is mixed with 39% buy ratings.
Outlook hinges on profitability improvement; projected net income of $2M in 2026 offers potential upside, but high debt and thin margins pose risks. Stock sentiment is cautiously optimistic due to innovation, yet volatility and competitive pressures require monitoring for sustained growth.
Nike (NKE) trades at $42.86, down 2.06% today, with a bearish technical signal and recent earnings beats. Revenue declined to $46.31B in 2025, with net income margin at 6.7%. The stock shows strong profitability with ROE of 22.14% but faces headwinds in China and EMEA. Analysts maintain a consensus buy rating with a $50.80 price target, suggesting 18.5% upside.
Outlook remains cautious near-term due to sales pressure and margin compression, but long-term brand strength and digital DTC strategy offer recovery potential. Key risks include consumer demand softness and competitive pressures. The stock presents a contrarian opportunity if execution improves, supported by institutional confidence.
Trailing returns across standard periods
Latest headlines on both assets
8x8 is a provider of integrated cloud communications and contact center solutions. Its platform combines voice, video, chat, and contact center functionality into a single application to help businesses collaborate.
Read more on EGHT →NIKE, Inc. designs, develops, and markets athletic footwear, apparel, equipment, and accessory products for men, women, and children. The Company sells its products worldwide to retail stores, through its own stores, subsidiaries, and distributors.
Read more on NKE →