eBay Inc vs Wayfair Inc — how do they compare? eBay Inc trades at $111.46 (market cap $50.07B), while Wayfair Inc trades at $91.57 (market cap $12.10B). The key difference: eBay Inc is far larger — about 4.1× Wayfair Inc's market cap, and eBay Inc pays a 1.1% dividend while Wayfair Inc pays none. Which is the better fit depends on your goals.
| EBAY | W | |
|---|---|---|
Market Cap | $50.07B | $12.10B |
Volume | 5,186,418 | — |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $118.96 | $119.05 |
52-Week Low | $76.79 | $55.38 |
Enterprise Value | $53.41B | $14.67B |
Dividend Yield | 1.1% | — |
Signals from Pluang's Aura AI — not financial advice
EBAY trades at $111.48, down 0.94% on the day, with a bullish technical signal from moving averages and neutral oscillators. The company reported revenue of $11.10B in 2025 with a net income margin of 17.61%, and has beaten EPS estimates for three consecutive quarters. Recent news highlights eBay's cleared acquisition of Depop and ongoing takeover interest from GameStop.
EBAY presents a mixed outlook with strong profitability and consistent earnings beats offset by high valuation multiples and competitive pressures. The stock's upside potential hinges on successful integration of acquisitions and advertising growth, while risks include market volatility and execution challenges in a dynamic e-commerce landscape.
Wayfair (W) trades at $93.74, up 5.63% today, with bullish technical signals from moving averages and a consensus analyst price target of $93.58. The company reported revenue of $12.46B in 2025 but a net loss of $313M, though recent quarters show earnings beats. Positive cash flow from operations of $534M supports liquidity, while expansion into brick-and-mortar stores and AI integration highlight strategic growth initiatives.
The outlook is cautiously optimistic with strong analyst buy ratings (51.78%) and momentum from recent sales events, but risks include persistent net losses, high debt-to-asset ratio of 95.11%, and competitive e-commerce pressures. Upside potential exists if profitability improves, but investors should monitor execution on physical store expansion and cost management.
Trailing returns across standard periods
Latest headlines on both assets
eBay Inc. is a global commerce company. The Company's platforms are designed to enable sellers worldwide to organize and offer their inventory for sale and buyers to find and buy it. eBay's items can be new or used, plain or luxurious, commonplace or rare, trendy or one-of-a-kind.
Read more on EBAY →Wayfair is a global leader in home goods, operating a massive digital marketplace that connects millions of consumers with thousands of suppliers. It utilizes an asset-light, inventory-light model combined with a proprietary logistics network (CastleGate) and an accelerating brick-and-mortar presence to deliver an end-to-end shopping experience for everything from decor to full home renovations.
Read more on W →