eBay Inc vs VF Corp — how do they compare? eBay Inc trades at $111.08 (market cap $50.07B), while VF Corp trades at $17.28 (market cap $6.76B). The key difference: eBay Inc is far larger — about 7.4× VF Corp's market cap, and VF Corp pays the higher dividend (2.09%). Which is the better fit depends on your goals.
| EBAY | VFC | |
|---|---|---|
Market Cap | $50.07B | $6.76B |
Volume | 5,186,418 | — |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $118.96 | $21.55 |
52-Week Low | $76.79 | $11.66 |
Enterprise Value | $53.41B | $10.91B |
Dividend Yield | 1.1% | 2.09% |
Signals from Pluang's Aura AI — not financial advice
EBAY trades at $111.48, down 0.94% on the day, with a bullish technical signal from moving averages and neutral oscillators. The company reported revenue of $11.10B in 2025 with a net income margin of 17.61%, and has beaten EPS estimates for three consecutive quarters. Recent news highlights eBay's cleared acquisition of Depop and ongoing takeover interest from GameStop.
EBAY presents a mixed outlook with strong profitability and consistent earnings beats offset by high valuation multiples and competitive pressures. The stock's upside potential hinges on successful integration of acquisitions and advertising growth, while risks include market volatility and execution challenges in a dynamic e-commerce landscape.
VFC trades at $17.31, up 3.84% today, with a bullish technical signal and recent earnings beats in Q3 and Q4 2025. The company shows improving cash flow trends for 2026 and reduced debt-to-asset ratio to 42.42% in 2025. Revenue declined to $9.50B in 2025, but net income margin is projected to turn positive at 2.65% in 2026. Analyst consensus price target is $19.33, with 43.1% buy ratings.
Outlook suggests potential upside from current levels amid turnaround efforts, but risks include volatile earnings, high debt, and weak consumer sentiment. Investment opportunity hinges on execution of brand improvements and debt reduction, with near-term support at $17.
Trailing returns across standard periods
Latest headlines on both assets
eBay Inc. is a global commerce company. The Company's platforms are designed to enable sellers worldwide to organize and offer their inventory for sale and buyers to find and buy it. eBay's items can be new or used, plain or luxurious, commonplace or rare, trendy or one-of-a-kind.
Read more on EBAY →VF designs, produces, and distributes branded apparel and accessories. Its largest apparel categories include action sports, outdoor, and workwear. Its portfolio of about a dozen brands includes Vans, The North Face, Timberland, Supreme, and Dickies. VF markets its products in the Americas, Europe, and Asia-Pacific through wholesale sales to retailers, e-commerce, and branded stores owned by the company and partners. The company has grown through multiple acquisitions and traces its roots to 1899.
Read more on VFC →