Electronic Arts Inc. vs Trade Desk Inc — how do they compare? Electronic Arts Inc. trades at $207.6 (market cap $51.97B), while Trade Desk Inc trades at $19.13 (market cap $9.11B). The key difference: Electronic Arts Inc. is far larger — about 5.7× Trade Desk Inc's market cap, and Electronic Arts Inc. pays a 0.37% dividend while Trade Desk Inc pays none. Which is the better fit depends on your goals.
| EA | TTD | |
|---|---|---|
Market Cap | $51.97B | $9.11B |
Sector | Technology | Technology |
52-Week High | $207.27 | $89.76 |
52-Week Low | $147.79 | $17.33 |
Enterprise Value | $50.54B | $8.12B |
Dividend Yield | 0.37% | — |
Signals from Pluang's Aura AI — not financial advice
Electronic Arts (EA) trades at $207.31, up 0.32% on the day, with a bullish technical signal from moving averages and strong support at $205. The company reported Q4 2025 EPS beat but Q1 2026 miss, with revenue stable around $7.5B and a net income margin of 11.78%. Recent launches like EA SPORTS College Football 27 and UFC 6 highlight ongoing product momentum, while a potential $55B acquisition by Saudi investors adds strategic intrigue.
Outlook remains mixed: high valuation ratios (P/E 59.05) suggest premium pricing, but robust cash flow and dividend payments support shareholder returns. Key risks include earnings volatility and competitive pressures in gaming. Analyst consensus leans Hold (56.06%), indicating cautious optimism amid execution uncertainties.
TTD trades at $19.12, up 0.95% on the day, with a neutral technical signal and bearish moving averages. The company reported $2.9B revenue in 2025 with a net income margin of 15.3%, though Q1 2026 EPS missed expectations. Recent news includes executive appointments and expansion in Japan, while sentiment is mixed amid slowing growth concerns.
Outlook: TTD offers value at 22x P/E with strong profitability, but faces competitive pressure and growth deceleration. Analyst consensus is mixed with a $25.23 price target. Key risks include market share loss to larger rivals and execution on new initiatives.
Trailing returns across standard periods
Latest headlines on both assets
EA is one of the world's largest third-party video game publishers and has transitioned from a console-based video game publisher to the one of the largest publishers on consoles, PC, and mobile. The firm owns number of large franchises, including Madden, FIFA, Battlefield, Apex Legends, Mass Effect, Dragon's Age, and Need for Speed.
Read more on EA →The Trade Desk Inc is engaged in providing a technology platform for ad buyers. Through its cloud-based platform ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and channels, including display, video, audio, in-app, native and social, on a multitude of devices. Its products include Data Management Platform, Cross-Device Targeting, Video Advertising, Mobile Advertising, and others.
Read more on TTD →