The Trade Desk has integrated retail purchase data from SEVEN-ELEVEN JAPAN's 28 million app members into its advertising platform, allowing advertisers in Japan to activate high-quality purchase data programmatically across digital channels like OTT, CTV, audio, and display. This integration enables precise audience targeting using up to one year of purchase history, improving campaign performance and efficiency. It marks a significant advancement in Japan's retail media landscape by providing continuous, AI-driven audience activation and optimization while addressing previous challenges of fragmented retail data access. Advertisers can now leverage this data for scalable, omnichannel campaigns with enhanced accuracy and privacy-conscious design.
The Trade Desk (TTD) has transitioned from a high-growth tech stock to a deep value opportunity, now trading at just 11 times earnings and 3 times sales. Despite a slowdown in revenue growth to 8% year-over-year, TTD maintains strong profitability an...
The Trade Desk, Inc. continues to trade at a discount despite showing double-digit growth and maintaining over 30% adjusted EBITDA margins. The recent settlement of a dispute with Publicis removes a significant revenue obstacle, allowing business to ...
