Compare Electronic Arts Inc. (EA) vs Harley-Davidson Inc (HOG) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Electronic Arts Inc. vs Harley-Davidson Inc — how do they compare? Electronic Arts Inc. trades at $207.37 (market cap $51.97B), while Harley-Davidson Inc trades at $26.73 (market cap $2.73B). The key difference: Electronic Arts Inc. is far larger — about 19× Harley-Davidson Inc's market cap, and Harley-Davidson Inc pays the higher dividend (2.83%). Which is the better fit depends on your goals.
| EA | HOG | |
|---|---|---|
Market Cap | $51.97B | $2.73B |
Sector | Technology | Consumer Cyclical |
52-Week High | $207.27 | $31.03 |
52-Week Low | $147.79 | $17.19 |
Enterprise Value | $50.54B | $3.13B |
Dividend Yield | 0.37% | 2.83% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Electronic Arts (EA) trades at $207.31, up 0.32% on the day, with a bullish technical signal from moving averages and strong support at $205. The company reported Q4 2025 EPS beat but Q1 2026 miss, with revenue stable around $7.5B and a net income margin of 11.78%. Recent launches like EA SPORTS College Football 27 and UFC 6 highlight ongoing product momentum, while a potential $55B acquisition by Saudi investors adds strategic intrigue.
Outlook remains mixed: high valuation ratios (P/E 59.05) suggest premium pricing, but robust cash flow and dividend payments support shareholder returns. Key risks include earnings volatility and competitive pressures in gaming. Analyst consensus leans Hold (56.06%), indicating cautious optimism amid execution uncertainties.
Harley-Davidson (HOG) trades at $26.67, up 6.21% over the past day, with technical indicators showing a bullish trend. The stock is fundamentally supported by attractive valuation ratios, including a P/E of 13.45 and P/B of 0.89, but faces declining revenue and net income margins. Recent news highlights the company's strategic moves, such as bringing Revolution Max engine production back to the U.S. and upcoming Q2 2026 earnings on July 23, 2026.
The outlook is mixed: cost-cutting initiatives and production shifts may support margins, but earnings misses and competitive pressures pose risks. Analyst consensus is cautious with a hold-heavy rating and a price target of $23.40, below the current price, indicating limited near-term upside potential amid execution challenges.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Electronic Arts Inc.
EA is one of the world's largest third-party video game publishers and has transitioned from a console-based video game publisher to the one of the largest publishers on consoles, PC, and mobile. The firm owns number of large franchises, including Madden, FIFA, Battlefield, Apex Legends, Mass Effect, Dragon's Age, and Need for Speed.
Read more on EA →About Harley-Davidson Inc
Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.
Read more on HOG →
