Krispy Kreme Inc vs Zeta Global Holdings Corp — how do they compare? Krispy Kreme Inc trades at $3.3 (market cap $537.85M), while Zeta Global Holdings Corp trades at $28.62 (market cap $7.32B). The key difference: Zeta Global Holdings Corp is far larger — about 13.6× Krispy Kreme Inc's market cap, and Krispy Kreme Inc pays a 3.47% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals.
| DNUT | ZETA | |
|---|---|---|
Market Cap | $537.85M | $7.32B |
Sector | Consumer Staples | Technology |
52-Week High | $4.70 | $29.15 |
52-Week Low | $2.92 | $14.55 |
Enterprise Value | $1.78B | $7.20B |
Dividend Yield | 3.47% | — |
Signals from Pluang's Aura AI — not financial advice
Krispy Kreme (DNUT) trades at $3.30, up 5.1% on the day, showing recent volatility amid a bearish technical signal. The company reported mixed Q2 2026 results with a loss of $0.03 per share beating estimates but revenue declining 12.8% year-over-year due to refranchising. While gross margins remain strong at 75.19%, the company continues to post net losses with negative ROE and ROA. Analyst sentiment is cautiously optimistic with 50% buy ratings as the turnaround plan shows early progress.
The stock presents a turnaround opportunity with attractive valuation metrics (P/S 0.36, P/B 0.87) but carries significant execution risk. Near-term catalysts include continued margin improvement and debt reduction, while risks include persistent revenue declines and high leverage. The company's strategic pivot to capital-light expansion and seasonal product innovation could drive recovery if successfully executed.
Zeta Global (ZETA) trades at $28.51, up 3.52% with strong technical momentum and bullish analyst sentiment. The stock shows robust revenue growth with 2026 projections reaching $1.6B and recent quarters consistently beating earnings estimates. Technical indicators signal bullish momentum with the current price approaching key resistance at $30, while fundamental metrics show improving profitability trends despite negative net margins.
The outlook remains positive with 73% analyst buy ratings and a $30.44 consensus target, representing 6.8% upside. Key risks include premium valuation (EV/EBITDA 95.89) and execution challenges amid aggressive growth targets. Recent AI partnerships and 20 consecutive beat-and-raise quarters support the growth narrative, though investors should monitor margin expansion and competitive pressures.
Trailing returns across standard periods
Krispy Kreme Inc is a sweet treat brands company. The company's Original Glazed doughnut is recognized for its hot-off-the-line, melt-in- your-mouth experience. It operates in 30 countries through its network of fresh Doughnut Shops, partnerships with retailers, and a growing ecommerce and delivery business. The company conducts its business through the following three reported segments namely U.S. and Canada, includes all operations in the U.S. and Canada, Insomnia Cookies shops, and the Branded Sweet Treat Line
Read more on DNUT →Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.
Read more on ZETA →