Compare Dicks Sporting Goods Inc (DKS) vs Firy Inc. (FIRY) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Dicks Sporting Goods Inc vs Firy Inc. — how do they compare? Dicks Sporting Goods Inc trades at $136.65 (market cap $13.26B), while Firy Inc. trades at $12.07 (market cap $199.80M). The key difference: Dicks Sporting Goods Inc is far larger — about 66.4× Firy Inc.'s market cap, and Dicks Sporting Goods Inc pays a 3.71% dividend while Firy Inc. pays none. Which is the better fit depends on your goals — on Pluang, investors hold Dicks Sporting Goods Inc for 19 Days and Firy Inc. for 13 Days on average.
| DKS | FIRY | |
|---|---|---|
Market Cap | $13.26B | $199.80M |
Volume | 2,292,035 | 92,993 |
Sector | Consumer Cyclical | Technology |
52-Week High | $239.17 | $13.10 |
52-Week Low | $121.15 | $2.28 |
Typical Hold Time | 19 Days | 13 Days |
Enterprise Value | $20.31B | $168.40M |
Dividend Yield | 3.71% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
DICK'S Sporting Goods (DKS) trades at $134.63, up 2.63% today, with a bearish technical signal from moving averages but neutral oscillators. The company shows solid profitability with a 32.05% gross margin and 18.47% ROE, though Q2 2026 earnings missed expectations. Analyst consensus is bullish with a $153.30 price target, but multiple class action lawsuits filed in October 2026 create significant headline risk.
The stock presents a mixed outlook: strong fundamentals and analyst support suggest upside potential, but legal overhangs and a recent earnings miss pose near-term risks. Investors must weigh the attractive valuation against litigation uncertainties and competitive pressures in the retail sector.
FIRY trades at $12.02, up 1.43% with a bullish technical signal from moving averages. The company reported Q2 2026 revenue of $31.0M but missed EPS expectations with a net loss. Recent developments include a $719M legal victory and board appointment of Marc Lasry. Despite high gross margins of 87.76%, the company shows negative profitability metrics with ROE at -62.95% and persistent cash burn.
The outlook remains challenged by ongoing losses and cash flow deficits, though the legal win provides potential upside. Analyst sentiment is mixed with 60% hold ratings. Key risks include execution on collections and sustainable revenue growth. The stock presents speculative potential but requires careful risk assessment given fundamental weaknesses.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
No sentiment data available yet.
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Dicks Sporting Goods Inc
Dick's Sporting Goods is a leading omni-channel sporting goods retailer in the US It offers an extensive assortment of authentic sports equipment, apparel, footwear, and accessories through its stores and digital platforms.
Read more on DKS →About Firy Inc.
Firy Inc. operates a mobile gaming platform in the United States, Israel, China, Malta, Hong Kong, Cyprus, and other international markets. The company operates through two segments: Skillz and RZR. Its Skillz platform enables game developers to monetize their content by integrating real-money tournaments, virtual prizes, and social competition features directly into multiplayer games.
Read more on FIRY →
