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Compare Diageo plc (DEO) vs Vanguard S&P 500 ETF (VOO) Price & Performance

Diageo plcTrade
Vanguard S&P 500 ETFTrade

Price performance (Past 24H)

Key statistics

Diageo plc vs Vanguard S&P 500 ETF — how do they compare? Diageo plc trades at $87.58 (market cap $47.54B), while Vanguard S&P 500 ETF trades at $714.45 (market cap $1.80T). The key difference: Vanguard S&P 500 ETF is far larger — about 37.9× Diageo plc's market cap, and Diageo plc pays a 2.36% dividend while Vanguard S&P 500 ETF pays none. Which is the better fit depends on your goals — on Pluang, investors hold Diageo plc for 66 Days and Vanguard S&P 500 ETF for 55 Days on average.

DEOVOO
Market Cap
$47.54B$1.80T
Volume
1,824,7044,660,398
Sector
Consumer StaplesBroad Market / Factor
52-Week High
$102.14$716.17
52-Week Low
$72.47$580.93
Typical Hold Time
66 Days55 Days
Enterprise Value
$67.96B—
Dividend Yield
2.36%—

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Diageo plc

Diageo (DEO) trades at $84.73, down slightly by 0.06% on the day, with a bearish technical signal from moving averages. The company shows solid profitability with a 59.47% gross margin and has beaten EPS estimates in the last three quarters. Recent news highlights marketing initiatives and a CFO transition planned for 2027, while analyst consensus leans positive with 49% buy ratings.

The outlook is mixed: cost-cutting and brand investments support a turnaround, but declining 2026 revenue and net income projections pose risks. Valuation ratios like P/E of 27.19 suggest premium pricing, requiring execution success to justify. Key risks include U.S. market challenges and regulatory scrutiny in regions like India.

Vanguard S&P 500 ETF

VOO trades at $714.42, down 0.24% on the day, with a bullish technical signal from moving averages but neutral oscillators. The ETF's dividend yield is modest, and recent news highlights its role in long-term wealth building amid expectations of slowing S&P 500 profit growth. Short interest increased 46.9% in September, indicating some bearish sentiment.

The outlook for VOO remains positive for buy-and-hold investors, supported by its low-cost exposure to the S&P 500. Risks include macroeconomic headwinds from potential Fed rate hikes and elevated short interest. Analyst consensus favors long-term holding, with the ETF seen as a core portfolio component for diversification.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

DEO

No sentiment data available yet.

VOO
73% Buy27% Sell
Avg holding period · 55 Days

Top news

Latest headlines on both assets

About Diageo plc

Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Smirnoff, and Guinness. It operates a vast portfolio of spirits and beers across more than 180 countries.

Read more on DEO →

About Vanguard S&P 500 ETF

VOO is a foundational ETF that tracks the S&P 500 Index, providing exposure to 500 of the largest and most established companies in the United States. Renowned for its ultra-low expense ratio and tax efficiency, it serves as a core building block for long-term investors seeking to capture the total return of the U.S. large-cap market in a single, highly liquid vehicle.

Read more on VOO →