Diageo plc vs T Rowe Price Group Inc — how do they compare? Diageo plc trades at $87.58 (market cap $47.67B), while T Rowe Price Group Inc trades at $104.25 (market cap $22.20B). The key difference: Diageo plc is far larger — about 2.1× T Rowe Price Group Inc's market cap, and T Rowe Price Group Inc pays the higher dividend (5%). Which is the better fit depends on your goals — on Pluang, investors hold Diageo plc for 66 Days and T Rowe Price Group Inc for 115 Days on average.
| DEO | TROW | |
|---|---|---|
Market Cap | $47.67B | $22.20B |
Volume | 893,372 | 1,738,431 |
Sector | Consumer Staples | Financials |
52-Week High | $102.14 | $121.68 |
52-Week Low | $72.47 | $86.19 |
Typical Hold Time | 66 Days | 115 Days |
Enterprise Value | $68.09B | $19.39B |
Dividend Yield | 2.3% | 5% |
Signals from Pluang's Aura AI — not financial advice
Diageo (DEO) trades at $84.73, down 0.06% on the day, with a bearish technical signal from moving averages. The company maintains strong profitability with a 59.47% gross margin and has beaten EPS estimates in the last three quarters. Recent news highlights marketing initiatives and a CFO transition planned for 2027. The balance sheet shows $2.65B in cash against $23.75B in total debt, with a debt-to-asset ratio improving to 48.05% in 2026.
The outlook is mixed: analyst consensus leans bullish (49% buy ratings) with a focus on the US turnaround plan, but 2026 projections show declining revenue and net income. Key risks include execution of the restructuring, competitive pressures, and regulatory challenges in markets like India. The stock offers income via dividends but faces near-term fundamental headwinds.
T. Rowe Price Group (TROW) trades at $104.07, up 0.45% with bearish technical signals but strong fundamentals including a 10.45 P/E ratio and 29.26% net margin. Recent earnings beat expectations in Q1 and Q2 2026, while Q4 2025 slightly missed. The company maintains robust cash flow with $704.4M net cash flow in 2025 and a dividend yield near 5% with 40 years of consecutive growth.
The stock offers value with attractive valuation metrics and consistent profitability, though technical indicators suggest near-term pressure. Key risks include market-sensitive revenue streams and net outflows, while analyst consensus at $112 target implies 7.6% upside potential from current levels.
Trailing returns across standard periods
Latest headlines on both assets
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Smirnoff, and Guinness. It operates a vast portfolio of spirits and beers across more than 180 countries.
Read more on DEO →T. Rowe Price provides asset-management services for individual and institutional investors. It offers a broad range of no-load U.S. and international stock, hybrid, bond, and money market funds. At the end of August 2022, the firm had $1.339 trillion in managed assets, composed of equity (54%), balanced (30%), fixed-income (13%), and alternatives (3%) offerings. Approximately two thirds of the company's managed assets are held in retirement-based accounts, which provides T. Rowe Price with a somewhat stickier client base than most of its peers. The firm also manages private accounts, provides retirement planning advice, and offers discount brokerage and trust services. The company is primarily a U.S.-based asset manager, deriving just under 10% of its AUM from overseas.
Read more on TROW →