Compare Deckers Outdoor Corp (DECK) vs Honest Company Inc (HNST) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Deckers Outdoor Corp vs Honest Company Inc — how do they compare? Deckers Outdoor Corp trades at $82.66 (market cap $10.95B), while Honest Company Inc trades at $4.96 (market cap $529.98M). The key difference: Deckers Outdoor Corp is far larger — about 20.7× Honest Company Inc's market cap, and Honest Company Inc is trading nearer its 52-week high, Deckers Outdoor Corp nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Deckers Outdoor Corp for 71 Days and Honest Company Inc for 39 Days on average.
| DECK | HNST | |
|---|---|---|
Market Cap | $10.95B | $529.98M |
Volume | 3,090,240 | 1,365,795 |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $120.94 | $5.95 |
52-Week Low | $77.51 | $2.10 |
Typical Hold Time | 71 Days | 39 Days |
Enterprise Value | $9.82B | $433.59M |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Deckers Outdoor (DECK) trades at $80.38, down 1.57% today, with strong fundamentals including 19.37% net margin and consistent earnings beats. The stock shows neutral technical signals with support at $78-79 and resistance at $81-82. Revenue growth has accelerated from $3.2B in 2022 to $5.0B in 2025, while profitability metrics remain robust with 42.56% ROE.
DECK presents a compelling value opportunity with attractive valuation multiples (P/E 11.43, EV/EBITDA 7.06) and 46% upside to consensus price target of $117.13. Risks include potential margin pressure from competitive footwear market and projected negative cash flow in 2026. Analyst sentiment leans bullish with 45% buy ratings versus 11% sell recommendations.
HNST trades at $4.97, down 1.19% on the day, with bearish technical signals dominating. The company shows mixed fundamentals with Q2 2026 earnings beating expectations but maintaining negative profitability margins. Recent institutional buying from BlackRock and Deutsche Bank provides support, while analyst consensus remains cautious with a $5.30 price target.
The stock faces headwinds from negative net income margins and declining revenue projections for 2026, though strategic exits are improving profitability. Upside potential exists if the company's turnaround continues, but investors should weigh the high P/E ratio against persistent operational challenges.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
About Deckers Outdoor Corp
Deckers Outdoor Corp designs and sells casual and performance footwear, apparel, and accessories. Primary brands include UGG, Teva, and Sanuk. The company distributes Most of its products through its wholesale business, but it also has a substantial direct-to-consumer business with its company-owned retail stores and websites. Most sales are in the United States, although the company also has retail stores and distributors throughout Europe, Asia, Canada, and Latin America. Deckers sources its products from independent manufacturers primarily in Asia.
Read more on DECK →About Honest Company Inc
The Honest Co Inc is a consumer products company. It offers eco-friendly diapers and a natural line of bath, skincare, home cleaning, and organic nutritional supplement products and other products.
Read more on HNST →
