Compare Deckers Outdoor Corp (DECK) vs General Mills, Inc. (GIS) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Deckers Outdoor Corp vs General Mills, Inc. — how do they compare? Deckers Outdoor Corp trades at $82.62 (market cap $10.95B), while General Mills, Inc. trades at $32.32 (market cap $16.99B). The key difference: General Mills, Inc. is the larger of the two by market cap, and General Mills, Inc. pays a 7.68% dividend while Deckers Outdoor Corp pays none. Which is the better fit depends on your goals — on Pluang, investors hold Deckers Outdoor Corp for 71 Days and General Mills, Inc. for 106 Days on average.
| DECK | GIS | |
|---|---|---|
Market Cap | $10.95B | $16.99B |
Volume | 3,090,240 | 10,265,203 |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $120.94 | $49.36 |
52-Week Low | $77.51 | $31.67 |
Typical Hold Time | 71 Days | 106 Days |
Enterprise Value | $9.82B | $30.17B |
Dividend Yield | — | 7.68% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Deckers Outdoor (DECK) trades at $80.38, down 1.57% today, with strong fundamentals including 19.37% net margin and consistent earnings beats. The stock shows neutral technical signals with support at $78-79 and resistance at $81-82. Revenue growth has accelerated from $3.2B in 2022 to $5.0B in 2025, while profitability metrics remain robust with 42.56% ROE.
DECK presents a compelling value opportunity with attractive valuation multiples (P/E 11.43, EV/EBITDA 7.06) and 46% upside to consensus price target of $117.13. Risks include potential margin pressure from competitive footwear market and projected negative cash flow in 2026. Analyst sentiment leans bullish with 45% buy ratings versus 11% sell recommendations.
General Mills (GIS) trades at $32.59, up 1.27% on the day, showing mixed technical signals with bearish moving averages but oversold RSI readings. The company faces fundamental challenges with negative net income margin (-4.89%) and ROE (-10.55%) for 2026, though it maintains strong operating cash flow of $2.92B. Recent CEO transition to Dana McNabb and a $3B cost-saving initiative aim to drive turnaround efforts amid declining revenue trends.
The stock presents a value opportunity with low P/E (9.23) and P/S (0.93) ratios, supported by a consistent dividend yield. However, execution risks remain high given margin pressures and competitive headwinds. Analyst consensus is cautious with 61% hold ratings, though the $36 price target suggests 10% upside potential from current levels.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Deckers Outdoor Corp
Deckers Outdoor Corp designs and sells casual and performance footwear, apparel, and accessories. Primary brands include UGG, Teva, and Sanuk. The company distributes Most of its products through its wholesale business, but it also has a substantial direct-to-consumer business with its company-owned retail stores and websites. Most sales are in the United States, although the company also has retail stores and distributors throughout Europe, Asia, Canada, and Latin America. Deckers sources its products from independent manufacturers primarily in Asia.
Read more on DECK →About General Mills, Inc.
General Mills is a leading global packaged food company that produces snacks, cereal, convenient meals, yogurt, dough, baking mixes and ingredients, pet food, and superpremium ice cream. Its largest brands are Nature Valley, Cheerios, Old El Paso, Yoplait, Pillsbury, Betty Crocker, BLUE, and Haagen-Dazs. In fiscal 2022, 77% of its revenue was derived from the United States, although the company also operates in Canada, Europe, Australia, Asia, and Latin America. While most of General Mills' products are sold through retail stores to consumers, the company also sells products into the food-service channel and the commercial baking industry.
Read more on GIS →
