Caesars Entertainment Inc vs Southern Company — how do they compare? Caesars Entertainment Inc trades at $29.52 (market cap $6.01B), while Southern Company trades at $86.29 (market cap $98.29B). The key difference: Southern Company is far larger — about 16.4× Caesars Entertainment Inc's market cap, and Southern Company pays a 3.56% dividend while Caesars Entertainment Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Caesars Entertainment Inc for 31 Days and Southern Company for 12 Days on average.
| CZR | SO | |
|---|---|---|
Market Cap | $6.01B | $98.29B |
Volume | 11,087,211 | 5,624,994 |
Sector | Consumer Cyclical | Utilities |
52-Week High | $30.41 | $99.72 |
52-Week Low | $18.14 | $82.35 |
Typical Hold Time | 31 Days | 12 Days |
Enterprise Value | $29.90B | $172.39B |
Dividend Yield | — | 3.56% |
Signals from Pluang's Aura AI — not financial advice
Caesars Entertainment (CZR) trades at $29.52, down 0.44% on the day, with a bearish technical signal. The company reported a net loss of $502 million in 2025, with negative profit margins and recent earnings misses. A pending merger with Fertitta Entertainment for $31 per share is under regulatory review. Cash flow from operations remains strong at $1.3 billion, but high debt levels and negative shareholder equity pose challenges.
CZR presents a cautious outlook. The merger offer provides a near-term price floor, but operational losses and high leverage are concerns. Analyst consensus is mixed with a $30.75 price target. Investment opportunity hinges on merger completion and profitability improvement, while risks include deal uncertainty and sustained negative earnings.
No Aura AI signal available yet.
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Latest headlines on both assets
Caesars Entertainment includes around 50 domestic gaming properties across Las Vegas (50% of 2021 EBITDAR before corporate and digital expenses) and regional (63%) markets. Additionally, the company hosts managed properties and digital assets, the later of which produced material EBITDA losses in 2021. Caesars' U.S. presence roughly doubled with the 2020 acquisition by Eldorado, which built its first casino in Reno, Nevada, in 1973 and expanded its presence through prior acquisitions to over 20 properties before merging with legacy Caesars. Caesars' brands include Caesars, Harrah's, Tropicana, Bally's, Isle, and Flamingo. Also, the company owns the U.S. portion of William Hill (it plans to sell the international operation in 2022), a digital sports betting platform.
Read more on CZR →Southern Company is a U.S. energy company with electric and gas utility businesses. Its power generation portfolio includes natural gas, nuclear, renewable, and other energy sources.
Read more on SO →