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Compare Coupang Inc (CPNG) vs Tractor Supply Co (TSCO) Price & Performance

Coupang IncTrade
Tractor Supply CoTrade

Price performance (Past 24H)

Key statistics

Coupang Inc vs Tractor Supply Co — how do they compare? Coupang Inc trades at $17.54 (market cap $32.17B), while Tractor Supply Co trades at $30.66 (market cap $16.02B). The key difference: Coupang Inc is far larger — about 2× Tractor Supply Co's market cap, and Tractor Supply Co pays a 3.14% dividend while Coupang Inc pays none. Which is the better fit depends on your goals.

CPNGTSCO
Market Cap
$32.17B$16.02B
Sector
Consumer CyclicalConsumer Cyclical
52-Week High
$33.53$62.65
52-Week Low
$15.12$29.14
Enterprise Value
$31.26B$22.21B
Dividend Yield
3.14%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Coupang Inc

CPNG trades at $17.92, down 4.68% today, with a bearish technical signal and mixed earnings. Revenue grew to $34.53B in 2025, but net income margin is negative at -0.47%. Recent news includes a $412M fine for a data breach in South Korea (Reuters, 2026-06-11). The stock faces regulatory headwinds but maintains strong analyst support with an 87.5% buy rating and a $25.80 consensus target.

Outlook: CPNG offers growth potential from e-commerce expansion but carries risks from regulatory fines and profitability challenges. Investors should weigh strong cash flow against recent earnings misses and legal issues. The stock's current price is 30% below the consensus target, presenting upside if execution improves.

Tractor Supply Co

Tractor Supply (TSCO) trades at $30.24, down 0.62% on the day, with a bearish technical signal and mixed earnings history. Recent quarters show two misses, but Q2 2026 expectations are set at $0.85 EPS. The company maintains stable revenue growth, reaching $15.52B in 2025, with a net income margin of 6.91% and a strong ROE of 45.5%. A recent partnership with Instacart aims to expand delivery services for rural customers.

The stock presents a value opportunity with a P/E of 14.9 below industry averages, supported by a 48% analyst buy rating and a $40 consensus price target implying significant upside. Risks include recent earnings volatility, consumer spending pressures, and competitive retail dynamics. The dividend yield of approximately 3.2% adds income appeal for long-term investors.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Coupang Inc

Coupang Inc is an e-commerce company. The company sells apparel, electronics, footwear, food products, furniture, nutritional supplements, and other products. Its segments include Product Commerce and Growth Initiatives.

Read more on CPNG

About Tractor Supply Co

Tractor Supply is the largest operator of retail farm and ranch stores in the United States. The company targets recreational farmers and ranchers and has little exposure to commercial and industrial farm operations. Currently, the company operates 2,016 of its namesake banners in 49 states and 178 Petsense stores. Stores are typically located in towns outside of urban areas and in rural communities. In fiscal 2021, revenue consisted primarily of livestock and pet (47%), hardware, tools, and truck (21%), and seasonal gift and toy (21%).

Read more on TSCO