Coupang Inc vs Hasbro, Inc. — how do they compare? Coupang Inc trades at $16.43 (market cap $29.66B), while Hasbro, Inc. trades at $97.28 (market cap $13.69B). The key difference: Coupang Inc is far larger — about 2.2× Hasbro, Inc.'s market cap, and Hasbro, Inc. pays a 2.89% dividend while Coupang Inc pays none. Which is the better fit depends on your goals.
| CPNG | HAS | |
|---|---|---|
Market Cap | $29.66B | $13.69B |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $33.53 | $105.88 |
52-Week Low | $15.12 | $70.95 |
Enterprise Value | $29.18B | $15.88B |
Dividend Yield | — | 2.89% |
Signals from Pluang's Aura AI — not financial advice
Coupang (CPNG) trades at $16.42, up 1.42% on the day, with technical indicators showing a neutral to bearish bias as the stock consolidates near key support levels. The company reported mixed Q2 2026 results with revenue acceleration but missed earnings expectations, while maintaining strong revenue growth trends and positive operating cash flow of $1.77 billion in 2025. Recent news highlights Coupang's debut on the Fortune Global 500 and ongoing recovery from a data breach incident.
Despite near-term earnings pressure and regulatory challenges, Coupang maintains dominant market position in South Korean e-commerce with expanding Taiwan operations. Wall Street remains overwhelmingly bullish with 87.5% buy ratings and a $23.38 consensus price target representing 42% upside potential, though investors should monitor execution on profitability targets and resolution of the $422 million regulatory fine.
Hasbro (HAS) trades at $94.915, up 0.45% on the day, with a bullish technical outlook and strong earnings beats in recent quarters. The stock shows robust profitability with a 64.41% gross margin and 167.83% ROE, though 2025 net income was negative. Analyst consensus is a Buy with a $104.90 price target, and recent news highlights growth in Magic: The Gathering and new content launches.
Outlook is positive driven by franchise strength and digital gaming, but risks include margin pressures, high debt, and competitive threats. The stock offers a 2.93% dividend yield and is near its 52-week high, suggesting cautious optimism for continued upside if execution remains solid.
Trailing returns across standard periods
Latest headlines on both assets
Coupang Inc is an e-commerce company. The company sells apparel, electronics, footwear, food products, furniture, nutritional supplements, and other products. Its segments include Product Commerce and Growth Initiatives.
Read more on CPNG →Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. Ownership stakes in Discovery Family, which offers programming around Hasbro brands, and owned production capabilities from Entertainment One help bolster Hasbro's multichannel presence. The firm acquired Entertainment One in 2019, bolting on popular properties like Peppa Pig and PJ Masks, and has plans to tie up with Dungeons & Dragons Beyond in 2022, offering the firm access 10 million digital tabletop players.
Read more on HAS →