Campbell Soup Co. vs Kraft Heinz Co — how do they compare? Campbell Soup Co. trades at $22.71 (market cap $6.78B), while Kraft Heinz Co trades at $24.65 (market cap $29.23B). The key difference: Kraft Heinz Co is far larger — about 4.3× Campbell Soup Co.'s market cap, and Campbell Soup Co. pays the higher dividend (6.87%). Which is the better fit depends on your goals.
| CPB | KHC | |
|---|---|---|
Market Cap | $6.78B | $29.23B |
Sector | Consumer Staples | Consumer Staples |
52-Week High | $34.03 | $28.06 |
52-Week Low | $20.00 | $21.21 |
Enterprise Value | $13.38B | $45.55B |
Dividend Yield | 6.87% | 6.49% |
Trailing returns across standard periods
With a history that dates back around 150 years, Campbell Soup is now a leading manufacturer and marketer of branded convenience food products, most notably soup. The firm's product assortment includes well-known brands like Campbell's, Pace, Prego, Swanson, V8, and Pepperidge Farm. Following the sale of its international snacking operations, which wrapped in calendar 2019, the firm derives nearly all of its sales from its home turf. Campbell has made a handful of acquisitions to reshape its product mix the past few years, including the tie-up with Snyder's-Lance (completed in March 2018), which enhances its exposure to the faster-growing on-trend snack food aisle, complementing its Pepperidge Farm lineup.
Read more on CPB →In July 2015, Kraft merged with Heinz to create the third-largest food and beverage manufacturer in North America behind PepsiCo and Nestle and the fifth-largest player in the world. Beyond its namesake brands, the combined firm's portfolio includes Oscar Mayer, Velveeta, and Philadelphia. Outside North America, the firm's global reach includes a distribution network in Europe and emerging markets that drive around one fifth of its consolidated sales base, as its products are sold in more than 190 countries and territories.
Read more on KHC →