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Compare Campbell Soup Co. (CPB) vs Ford Motor Company (F) Price & Performance

Campbell Soup Co.Trade
Ford Motor CompanyTrade

Price performance (Past 24H)

Key statistics

Campbell Soup Co. vs Ford Motor Company — how do they compare? Campbell Soup Co. trades at $22 (market cap $6.59B), while Ford Motor Company trades at $13.95 (market cap $55.55B). The key difference: Ford Motor Company is far larger — about 8.4× Campbell Soup Co.'s market cap, and Campbell Soup Co. pays the higher dividend (7.06%). Which is the better fit depends on your goals.

CPBF
Market Cap
$6.59B$55.55B
Sector
Consumer StaplesConsumer Cyclical
52-Week High
$34.03$17.44
52-Week Low
$20.00$10.82
Enterprise Value
$13.20B$184.57B
Dividend Yield
7.06%4.3%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Campbell Soup Co.

Campbell's (CPB) trades at $22.15, up 0.36% with neutral technical signals. The stock shows modest valuation metrics with P/E of 10.85 and P/S of 0.67, while recent earnings show mixed results with Q1 2026 beating expectations. Revenue growth remains stable at $10.25B for 2025, though profit margins have compressed from historical levels. The company maintains strong cash flow generation and recently launched new product innovations including protein soups and gluten-free options.

CPB offers value investors an attractive 7% dividend yield and reasonable valuation, but faces margin pressure and competitive headwinds. Analyst consensus leans cautious with 58.6% hold ratings, though recent product launches and cost initiatives provide potential catalysts. Key risks include ongoing margin compression and consumer spending sensitivity in the current economic environment.

Ford Motor Company

Ford (F) trades at $13.87, down 0.9% with mixed technical signals showing bullish moving averages but neutral oscillators. The company reported a net loss of $8.18 billion in 2025 despite $187.27 billion revenue, with profitability metrics negative. Recent developments include a labor deal with Unifor, J.D. Power quality recognition, and plans for a $30,000 EV truck in 2027. Analyst consensus is mixed with 35% buy ratings and a $15.00 price target.

Ford faces execution risks in EV transition amid competitive pressures, though valuation appears reasonable with P/E of 11.84 and P/S of 0.29. The stock offers value potential if management can stabilize profitability, but investors should monitor EV execution and margin recovery given current negative ROE of -14.87% and ongoing operational challenges.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Campbell Soup Co.

With a history that dates back around 150 years, Campbell Soup is now a leading manufacturer and marketer of branded convenience food products, most notably soup. The firm's product assortment includes well-known brands like Campbell's, Pace, Prego, Swanson, V8, and Pepperidge Farm. Following the sale of its international snacking operations, which wrapped in calendar 2019, the firm derives nearly all of its sales from its home turf. Campbell has made a handful of acquisitions to reshape its product mix the past few years, including the tie-up with Snyder's-Lance (completed in March 2018), which enhances its exposure to the faster-growing on-trend snack food aisle, complementing its Pepperidge Farm lineup.

Read more on CPB

About Ford Motor Company

Ford Motor Company designs, manufactures, and services cars and trucks. The Company also provides vehicle-related financing, leasing, and insurance through its subsidiary.

Read more on F