Costco Wholesale Corporation vs Etsy Inc — how do they compare? Costco Wholesale Corporation trades at $916.54 (market cap $408.78B), while Etsy Inc trades at $85.5 (market cap $7.88B). The key difference: Costco Wholesale Corporation is far larger — about 51.9× Etsy Inc's market cap, and Costco Wholesale Corporation pays a 0.64% dividend while Etsy Inc pays none. Which is the better fit depends on your goals.
| COST | ETSY | |
|---|---|---|
Market Cap | $408.78B | $7.88B |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $1.09K | $83.06 |
52-Week Low | $849.63 | $44.05 |
Enterprise Value | $396.92B | $9.53B |
Dividend Yield | 0.64% | — |
Signals from Pluang's Aura AI — not financial advice
Costco (COST) trades at $916.54, down 1.07% with a bearish technical signal. The company shows strong fundamentals with revenue growth from $275.24B in 2025 to projected $293.6B in 2026 and consistent earnings beats in recent quarters. Analyst consensus remains strongly bullish with 65.5% buy ratings and a $1,120 price target, though valuation metrics appear elevated with a P/E of 46.37. Recent March sales surged 11.3% year-over-year, demonstrating resilient consumer demand despite market volatility.
The outlook remains positive given Costco's membership fee growth and expansion strategy, but risks include premium valuation compression and competitive pressures. With strong institutional accumulation and solid cash flow generation, COST offers long-term growth potential for investors comfortable with current multiples. The stock's current pullback near support at $917 may present an entry opportunity for patient investors.
ETSY trades at $80.53, down 0.64% today, with strong technical momentum as the stock has rallied 40% over the past three months. The company shows mixed fundamentals with revenue stabilizing around $2.9B but net income declining to $163M in 2025. Recent earnings beats and positive analyst sentiment (48.9% buy ratings) support the bullish technical outlook, though valuation metrics remain elevated with a P/E of 30.85.
The outlook remains cautiously optimistic with AI-driven marketplace improvements and seller tools driving growth potential. Key risks include active buyer declines, competitive pressures from larger e-commerce players, and high debt levels. The stock trades near analyst consensus targets, suggesting limited near-term upside from current levels despite positive momentum indicators.
Trailing returns across standard periods
Latest headlines on both assets
The leading warehouse club, Costco has 815 stores worldwide (at the end of fiscal 2021), with most sales derived in the United States (72%) and Canada (14%). It sells memberships that allow customers to shop in its warehouses, which feature low prices on a limited product assortment. Costco mainly caters to individual shoppers, but roughly 20% of paid members carry business memberships. Food and sundries accounted for 40% of fiscal 2021 sales, with non-food merchandise 29%, warehouse ancillary and other businesses (such as fuel and pharmacy) nearly 17%, and fresh food 14%. Costco's warehouses average around 146,000 square feet
Read more on COST →Etsy operates a top-10 e-commerce marketplace operator in the U.S. and the U.K., with sizable operations in Germany, France, Australia, and Canada. The firm dominates an interesting niche, connecting buyers and sellers through its online market to exchange vintage and craft goods. With $13.5 billion in 2021 consolidated gross merchandise volume, the firm has cemented itself as one of the largest players in a quickly growing space, generating revenue from listing fees, commissions on sold items, advertising services, payment processing, and shipping labels. As of the end of 2021, the firm connected more than 96 million buyers and more than 7.5 million sellers on its marketplace properties: Etsy, Reverb (musical equipment), Elo7 (crafts in Brazil), and Depop (clothing resale).
Read more on ETSY →