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Compare Clorox Co (CLX) vs Honest Company Inc (HNST) Price & Performance

Clorox CoTrade
Honest Company IncTrade

Price performance (Past 24H)

Key statistics

Clorox Co vs Honest Company Inc — how do they compare? Clorox Co trades at $97.5 (market cap $11.46B), while Honest Company Inc trades at $4.03 (market cap $435.91M). The key difference: Clorox Co is far larger — about 26.3× Honest Company Inc's market cap, and Clorox Co pays a 5.23% dividend while Honest Company Inc pays none. Which is the better fit depends on your goals.

CLXHNST
Market Cap
$11.46B$435.91M
Sector
Consumer StaplesConsumer Staples
52-Week High
$131.43$4.95
52-Week Low
$86.12$2.10
Enterprise Value
$14.76B$357.31M
Dividend Yield
5.23%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Clorox Co

CLX trades at $95.05, down 1.56% on the day, with technical indicators showing a bearish trend. The company reported strong Q1 2026 earnings beat with EPS of $1.64 versus $1.55 expected, though revenue trends remain flat. Recent corporate developments include a simplified operating structure announcement and CEO transition for health reasons. The stock offers a 5%+ dividend yield with recent H1-26 dividend of $1.24 payable May 2026.

CLX presents a mixed outlook with attractive dividend income but faces growth challenges. The 8.7% upside to consensus price target of $103.38 suggests moderate potential, though high P/B ratio of 41.4 and declining revenue projections for 2026 warrant caution. Key risks include execution of new operating structure and competitive pressures in consumer staples.

Honest Company Inc

HNST trades at $3.90, down 2.74% today, with a bullish technical signal from moving averages. The company reported Q1 2026 EPS of $0.01, meeting expectations, while revenue trends show volatility with 2025 revenue at $371.32M. Gross margins improved to 33.89%, but net income remains negative at -$15.69M for 2025. Positive cash flow from operations of $15.12M supports liquidity, though profitability challenges persist.

Outlook is mixed: analyst consensus leans hold (50%) with 30% buy ratings, citing improved fundamentals but limited upside. Key risks include sustained negative net margins and competitive pressures in personal care. The stock's high P/E of 48.83 suggests premium valuation despite lack of profits, requiring careful risk assessment for investment.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Clorox Co

With a history dating back more than 100 years, Clorox now plays in a variety of categories across the consumer products space, including cleaning supplies, laundry care, trash bags, cat litter, charcoal, food dressings, water-filtration products, and natural personal-care products. Beyond its namesake brand, the firm's portfolio includes Liquid-Plumr, Pine-Sol, S.O.S, Tilex, Kingsford, Fresh Step, Glad, Hidden Valley, KC Masterpiece, Brita, and Burt's Bees. Just shy of 85% of Clorox's sales stem from its home turf.

Read more on CLX

About Honest Company Inc

The Honest Co Inc is a consumer products company. It offers eco-friendly diapers and a natural line of bath, skincare, home cleaning, and organic nutritional supplement products and other products.

Read more on HNST