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Compare Celsius Holdings, Inc. (CELH) vs ProShares UltraPro Short QQQ ETF (SQQQ) Price & Performance

Celsius Holdings, Inc.Trade
ProShares UltraPro Short QQQ ETFTrade

Price performance (Past 24H)

Key statistics

Celsius Holdings, Inc. vs ProShares UltraPro Short QQQ ETF — how do they compare? Celsius Holdings, Inc. trades at $27.43 (market cap $7.11B), while ProShares UltraPro Short QQQ ETF trades at $36.99. Which is the better fit depends on your goals.

CELHSQQQ
Market Cap
$7.11B
Sector
Consumer StaplesLeveraged / Inverse
52-Week High
$64.86$92.95
52-Week Low
$23.77$36.31
Enterprise Value
$8.90B

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Celsius Holdings, Inc.

CELH trades at $27.21, down 2.02% on the day, with technical indicators signaling a bearish trend. The company reported Q2 2026 earnings of $0.36 per share, missing estimates of $0.4139, while revenue grew 11% year-over-year. Recent news highlights leadership changes and an ongoing shareholder investigation. The stock faces pressure from slowing core-brand growth but benefits from strong analyst support and a partnership with PepsiCo.

Outlook: High growth potential via international expansion and PepsiCo distribution, but execution risks and margin pressures persist. Risks include competitive threats and delayed growth projections. Analyst consensus is strongly bullish with a $44.08 price target, suggesting significant upside if operational challenges are overcome.

ProShares UltraPro Short QQQ ETF

SQQQ, a 3x leveraged inverse ETF tracking the Nasdaq-100, trades at $37.15, down 1.56% on the day. Technical indicators are bearish overall, with moving averages signaling selling pressure, though oscillators are neutral. The ETF is designed for short-term tactical use, not long-term holding, due to daily resets that erode value over time.

The outlook for SQQQ is highly speculative, offering potential gains if the Nasdaq-100 declines, but risks are severe, including rapid decay from leverage and volatility decay. It may serve as a hedge for QQQ holdings but is unsuitable as a standalone investment given its long-term performance history of significant losses.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Celsius Holdings, Inc.

Celsius Holdings Inc engages in the development, marketing, sale, and distribution of functional calorie-burning beverages. It offers flavors including cola, orange, wild berry and lemon iced tea and non-carbonated flavors such as Raspberry Acai Green Tea and Peach Mango Green Tea under the Celsius brand name. The company distributes its products through direct-store-delivery distributors, as well as directly to retailers across various retail segments, including supermarkets, convenience stores, drug stores, nutritional stores, mass merchants, health clubs, spas, gyms, military, and e-commerce websites.

Read more on CELH

About ProShares UltraPro Short QQQ ETF

SQQQ is a leveraged inverse ETF that seeks daily investment results, before fees and expenses, that correspond to three times the inverse (-3x) of the daily performance of the Nasdaq-100 Index. It is a tactical trading tool designed for sophisticated investors to profit from or hedge against declines in large-cap technology and growth stocks. Due to its daily reset and the effects of compounding, it is intended for short-term use and carries significant risk if held during periods of high market volatility.

Read more on SQQQ