Celsius Holdings, Inc. vs National Beverage Corp. — how do they compare? Celsius Holdings, Inc. trades at $27.73 (market cap $6.99B), while National Beverage Corp. trades at $30.9 (market cap $2.90B). The key difference: Celsius Holdings, Inc. is far larger — about 2.4× National Beverage Corp.'s market cap. Which is the better fit depends on your goals.
| CELH | FIZZ | |
|---|---|---|
Market Cap | $6.99B | $2.90B |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $64.86 | $46.75 |
52-Week Low | $23.77 | $30.53 |
Enterprise Value | $8.79B | $2.61B |
Signals from Pluang's Aura AI — not financial advice
CELH trades at $27.48, up 0.99% on the day, but remains under bearish technical pressure with key resistance at $29. The company reported Q2 2026 earnings that missed expectations, with revenue growth slowing to 11% year-over-year as core brand sales weakened, though Alani Nu and Rockstar acquisitions provided some offset. Net cash flow was negative $350.20 million in 2025 due to significant investing activities.
Outlook is mixed; strong analyst buy consensus (95.65%) and a $44.08 price target suggest long-term confidence in growth via PepsiCo partnership, but near-term risks include execution challenges, margin pressure, and ongoing investigations into management disclosures. The stock's high P/E of 122.13 reflects growth expectations that must materialize to justify valuation.
FIZZ trades at $30.95, down 0.29% on the day, with a bearish technical signal from moving averages and a neutral stance from oscillators. Revenue has been stable around $1.2B annually, with net income margins improving to 15.56% in 2025. Recent earnings have missed expectations in three of the last four quarters, while the company declared a special dividend of $3.25 per share payable in July 2026.
The outlook is mixed; strong profitability and a reasonable P/E of 15.73 offer value, but stagnant growth and bearish analyst consensus pose risks. The stock's performance hinges on reversing earnings misses and addressing competitive pressures in the beverage market.
Trailing returns across standard periods
Latest headlines on both assets
Celsius Holdings Inc engages in the development, marketing, sale, and distribution of functional calorie-burning beverages. It offers flavors including cola, orange, wild berry and lemon iced tea and non-carbonated flavors such as Raspberry Acai Green Tea and Peach Mango Green Tea under the Celsius brand name. The company distributes its products through direct-store-delivery distributors, as well as directly to retailers across various retail segments, including supermarkets, convenience stores, drug stores, nutritional stores, mass merchants, health clubs, spas, gyms, military, and e-commerce websites.
Read more on CELH →National Beverage Corp is one of the top 10 non-alcoholic beverage companies in the U.S. Its portfolio skews toward functional drinks (that is those purporting to offer health benefits) and is anchored by the popular LaCroix sparkling water trademark. Other offerings include Rip It energy drinks, Everfresh juices, and soda brands like Shasta and Faygo. The firm controls most of its production and distribution apparatus, with very little outsourcing. In terms of go-to-market, it uses warehouse distribution for big-box retailers, direct-store-delivery for convenience stores and other small outlets, and food-service distributors for the food-service channel (schools, hospitals, restaurants). It is controlled by chairman and CEO Nick Caporella, who owns over 73% of the common stock.
Read more on FIZZ →