Compare British American Tobacco PLC (BTI) vs Peloton Interactive Inc (PTON) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
British American Tobacco PLC vs Peloton Interactive Inc — how do they compare? British American Tobacco PLC trades at $55.99 (market cap $122.36B), while Peloton Interactive Inc trades at $5.45 (market cap $2.46B). The key difference: British American Tobacco PLC is far larger — about 49.7× Peloton Interactive Inc's market cap, and British American Tobacco PLC pays a 5.88% dividend while Peloton Interactive Inc pays none. Which is the better fit depends on your goals.
| BTI | PTON | |
|---|---|---|
Market Cap | $122.36B | $2.46B |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $66.70 | $9.00 |
52-Week Low | $50.39 | $3.71 |
Enterprise Value | $166.31B | $2.96B |
Dividend Yield | 5.88% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
BTI trades at $57.05, down 3.84% in the past 24 hours, with a bearish technical signal but strong fundamentals including a 24.99% net income margin and 13.33% ROE. Recent earnings show three beats out of four quarters, while cash flow turned negative in 2025. The company is pivoting to next-generation nicotine products like Velo, supported by a multi-year tech partnership with ITC Infotech announced in August 2026.
The outlook is mixed: valuation appears reasonable with a P/E of 14.48, and analyst consensus is 66.7% buy ratings, but technical indicators are bearish and regulatory risks persist. The stock offers income potential with dividends, yet faces headwinds from declining combustibles and recent workforce cuts.
Peloton Interactive (PTON) trades at $5.51, down 2.99% on the day, reflecting ongoing investor caution despite achieving its first annual net profit in fiscal 2026. The stock shows a bearish technical trend with key support at $5, while fundamentals reveal a mixed picture: revenue declined to $2.49B in 2025 but net losses narrowed significantly, with a positive net income margin of 2.58% projected for 2026. Recent news highlights profitability milestones but also subscriber declines and a conservative 2027 outlook.
The outlook remains cautious; profitability improvements and cost control are positive, but persistent revenue erosion and high debt levels pose risks. Analyst sentiment is divided with a 50% buy rating, yet the stock's proximity to support levels suggests potential for stability if execution continues. Key risks include subscriber retention and competitive pressures in the fitness market.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About British American Tobacco PLC
Following the acquisition of Reynolds American, British American Tobacco is neck-and-neck with Philip Morris International to be the largest listed global tobacco company--slightly larger than PMI on net revenue, but slightly smaller on total tobacco volume. British American's Global Drive Brands are Dunhill, Kent, Pall Mall, Lucky Strike, and Rothmans, and it also owns Newport and Camel in the U.S. The firm also sells vapor e-cigarettes, including its Vype brand, heated tobacco, with Glo, as well as roll- your-own and smokeless tobacco products. The company holds 31% of ITC Limited, the leading Indian cigarette-maker.
Read more on BTI →About Peloton Interactive Inc
Peloton Interactive Inc operates an interactive fitness platform. It operates its business in two reportable segments: Connected Fitness Products and Subscription. Connected Fitness Product revenue consists of sales of bike and tread and related accessories, associated fees for delivery and installation, and extended warranty agreements. Subscription revenue consists of revenue generated from monthly Connected Fitness Subscription and Digital Subscription. The company generates the majority of the revenue from the sale of Connected Fitness Products.
Read more on PTON →
