Compare Booking Holdings Inc (BKNG) vs Halliburton Company (HAL) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Booking Holdings Inc vs Halliburton Company — how do they compare? Booking Holdings Inc trades at $211.37 (market cap $159.95B), while Halliburton Company trades at $33.69 (market cap $28.16B). The key difference: Booking Holdings Inc is far larger — about 5.7× Halliburton Company's market cap, and Halliburton Company pays the higher dividend (2.01%). Which is the better fit depends on your goals.
| BKNG | HAL | |
|---|---|---|
Market Cap | $159.95B | $28.16B |
Sector | Consumer Cyclical | Energy |
52-Week High | $228.83 | $42.98 |
52-Week Low | $154.13 | $20.97 |
Enterprise Value | $163.43B | $34.31B |
Dividend Yield | 0.79% | 2.01% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
No Aura AI signal available yet.
Halliburton (HAL) trades at $33.64, up 5.49% on the day, with a bullish technical signal despite a near-term overbought RSI. The company has beaten earnings estimates for three consecutive quarters, with Q3 2026 results pending. Recent contract wins in international markets, such as with Kuwait Oil Company and Beetaloo Energy, highlight growth initiatives, though net income declined in 2025. The stock's valuation appears reasonable with a P/E of 17.7 and P/S of 1.27.
The outlook is supported by strong analyst sentiment with a $43.60 price target, but risks include geopolitical tensions impacting Middle East operations and a softer oilfield services market. Earnings growth from international expansion is the key catalyst, while margin pressure and debt levels warrant monitoring for sustained shareholder value.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Booking Holdings Inc
Booking is the world's largest online travel agency by revenue, offering booking and payment services for hotel and alternative accommodation rooms, airline tickets, rental cars, restaurant reservations, cruises, experiences, and other vacation packages. The company operates a number of branded travel booking sites, including Booking.com, Agoda, OpenTable, and Rentalcars.com, and has expanded into travel media with the acquisitions of Kayak and Momondo. Transaction fees for online bookings account for the bulk of revenue and profits.
Read more on BKNG →About Halliburton Company
Halliburton is one of the three largest oilfield service firms in the world, offering superior expertise in a number of business lines, including completion fluids, wireline services, cementing, and countless others. It's the number one pressure pumper in North America, and has been a leading innovator in hydraulic fracturing over the last two decades.
Read more on HAL →
