Compare Booking Holdings Inc (BKNG) vs First Solar, Inc. (FSLR) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Booking Holdings Inc vs First Solar, Inc. — how do they compare? Booking Holdings Inc trades at $182.73 (market cap $135.49B), while First Solar, Inc. trades at $224.5 (market cap $23.70B). The key difference: Booking Holdings Inc is far larger — about 5.7× First Solar, Inc.'s market cap, and Booking Holdings Inc pays a 0.92% dividend while First Solar, Inc. pays none. Which is the better fit depends on your goals.
| BKNG | FSLR | |
|---|---|---|
Market Cap | $135.49B | $23.70B |
Sector | Consumer Cyclical | Technology |
52-Week High | $231.02 | $318.30 |
52-Week Low | $154.13 | $166.82 |
Enterprise Value | $138.41B | $21.86B |
Dividend Yield | 0.92% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Booking Holdings (BKNG) trades at $175.80, down 1.45% on the day, with a bearish technical signal but strong fundamentals including a 22.23% net income margin and consistent revenue growth. Recent earnings show mixed results with a Q1 2026 beat but a Q4 2025 miss, while analyst consensus remains strongly bullish with a $220.88 price target. The company maintains robust cash flow from operations at $9.41B for 2025 and continues to innovate in travel services, as highlighted by recent OpenTable initiatives.
The outlook for BKNG is positive based on solid profitability and growth prospects, though risks include high debt levels with a 64.02% debt-to-asset ratio and competitive pressures. Investment opportunity lies in its dominant market position and earnings potential, but investors should monitor execution risks and macroeconomic factors affecting travel demand.
First Solar (FSLR) trades at $221.03, down 2.98% on the day, amid bearish technical signals and multiple class-action lawsuit announcements. The stock shows strong fundamentals with a P/E of 14.28, net income margin of 30.73%, and robust cash flow growth, but recent earnings misses and legal overhangs weigh on sentiment. Analyst consensus remains bullish with a $275.17 price target, highlighting a disconnect between near-term headwinds and long-term growth prospects in the solar energy sector.
The outlook for FSLR balances solid financial health and analyst optimism against significant litigation risks and technical weakness. Investment opportunity lies in its profitability and sector tailwinds, but investors face volatility from legal proceedings and market sentiment pressures. Careful monitoring of lawsuit developments and quarterly earnings is essential for navigating the stock's near-term trajectory.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Booking Holdings Inc
Booking is the world's largest online travel agency by revenue, offering booking and payment services for hotel and alternative accommodation rooms, airline tickets, rental cars, restaurant reservations, cruises, experiences, and other vacation packages. The company operates a number of branded travel booking sites, including Booking.com, Agoda, OpenTable, and Rentalcars.com, and has expanded into travel media with the acquisitions of Kayak and Momondo. Transaction fees for online bookings account for the bulk of revenue and profits.
Read more on BKNG →About First Solar, Inc.
First Solar designs and manufactures solar photovoltaic panels, modules, and systems for use in utility-scale development projects. The company's solar modules use cadmium telluride to convert sunlight into electricity. This is commonly called thin-film technology. First Solar is the world's largest thin-film solar module manufacturer. It has production lines in Vietnam, Malaysia, the United States, and a new factory under construction in India.
Read more on FSLR →
