Brown-Forman Corporation Class B vs Wendys Co — how do they compare? Brown-Forman Corporation Class B trades at $29.9, while Wendys Co trades at $7.52 (market cap $1.44B). The key difference: Wendys Co pays a 3.71% dividend while Brown-Forman Corporation Class B pays none, and Brown-Forman Corporation Class B is trading nearer its 52-week high, Wendys Co nearer its low. Which is the better fit depends on your goals.
| BF.B | WEN | |
|---|---|---|
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $31.26 | $10.68 |
52-Week Low | $22.80 | $6.17 |
Market Cap | — | $1.44B |
Enterprise Value | — | $5.17B |
Dividend Yield | — | 3.71% |
Trailing returns across standard periods
Latest headlines on both assets
Brown-Forman is the largest U.S.-domiciled producer of distilled spirits. The firm reports only a single operating segment, and whiskey represents its primary business driver, generating roughly three-quarters of sales, undergirded by the Jack Daniel's brand as well as bourbons such as Woodford Reserve and Old Forrester. Notable nonwhiskey offerings include tequilas such as el Jimador and Herradura. The firm operates globally, with products sold in more than 170 countries, and adapts its route-to-consumer model depending on regulation as well as the prevailing competitive dynamics in a given market. For example, it sells through distributors in the U.S. but operates its own logistics apparatus in many other countries. The company remains under the control of the Brown family.
Read more on BF.B →The Wendy's Company is the second-largest burger quick-service restaurant, or QSR, chain in the United States by systemwide sales, with $11.1 billion in 2021, narrowly edging Burger King ($10.3 billion) and clocking in well behind wide-moat McDonald's ($45.7 billion). After divestitures of Tim Hortons (2006) and Arby's (2011), the firm manages just the burger banner, generating sales across a footprint that spans almost 7,000 total units in 30 countries. Wendy's generates revenue from the sale of hamburgers, chicken sandwiches, salads, and fries throughout its company-owned footprint, through franchise royalty and marketing fund payments remitted by its franchisees, which account for 94% of stores, and through franchise flipping and advisory fees.
Read more on WEN →