Boeing Co vs Harley-Davidson Inc — how do they compare? Boeing Co trades at $217.51 (market cap $169.89B), while Harley-Davidson Inc trades at $25.4 (market cap $2.67B). The key difference: Boeing Co is far larger — about 63.6× Harley-Davidson Inc's market cap, and Harley-Davidson Inc pays the higher dividend (2.89%). Which is the better fit depends on your goals.
| BA | HOG | |
|---|---|---|
Market Cap | $169.89B | $2.67B |
Volume | 7,591,579 | — |
Sector | Industrials | Consumer Cyclical |
52-Week High | $252.15 | $31.03 |
52-Week Low | $179.12 | $17.19 |
Enterprise Value | $196.20B | $3.07B |
Dividend Yield | 0.03% | 2.89% |
Signals from Pluang's Aura AI — not financial advice
Boeing (BA) trades at $215.51, down 3.05% on the day, amid a bearish technical signal. The stock shows mixed fundamentals with a high P/E of 85.18 but improving revenue and net income, reaching $89.46B and $2.24B in 2025, respectively. Recent news highlights potential order wins, including discussions with Riyadh Air for additional 787s, while technical indicators point to support near $209.
Outlook remains cautiously optimistic with a consensus price target of $268.33, implying 24.5% upside, but risks include volatile cash flows, high debt, and ongoing operational challenges. Analyst sentiment is bullish with 66.7% buy ratings, though investors should monitor execution on delivery targets and margin improvements.
No Aura AI signal available yet.
Trailing returns across standard periods
Latest headlines on both assets
The Boeing Company, together with its subsidiaries, develops, produces, and markets commercial jet aircraft, as well as provides related support services to the commercial airline industry worldwide. The Company also researches, develops, produces, modifies, and supports information, space, and defense systems, including military aircraft, helicopters and space and missile systems.
Read more on BA →Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.
Read more on HOG →