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Compare Aterian Inc (ATER) vs e l f Beauty Inc (ELF) Price & Performance

Aterian IncTrade
e l f Beauty IncTrade

Price performance (Past 24H)

Key statistics

Aterian Inc vs e l f Beauty Inc — how do they compare? Aterian Inc trades at $0.49 (market cap $5.22M), while e l f Beauty Inc trades at $95 (market cap $5.62B). The key difference: e l f Beauty Inc is far larger — about 1076.6× Aterian Inc's market cap, and e l f Beauty Inc is trading nearer its 52-week high, Aterian Inc nearer its low. Which is the better fit depends on your goals.

ATERELF
Market Cap
$5.22M$5.62B
Sector
Consumer CyclicalTechnology
52-Week High
$1.39$146.67
52-Week Low
$0.36$49.57
Enterprise Value
$5.80M$6.20B

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Aterian Inc

Aterian (ATER) trades at $0.4934, up 7.03% in the last 24 hours, with a bearish technical signal overall. The company reported revenue of $68.98 million in 2025 but a net loss of $18.98 million, showing negative margins despite recent earnings beats. Recent news highlights a pending asset sale vote that could return $0.85–$1.14 per share to stockholders, creating near-term event-driven volatility.

The outlook hinges on the asset sale outcome, offering potential shareholder returns but also signaling business contraction. Risks include persistent cash burn, declining revenue, and high negative equity. Analysts are split 50/50 buy/hold, reflecting uncertainty amid restructuring efforts.

e l f Beauty Inc

ELF trades at $98.49, up 6.69% in 24 hours, near its 52-week high. The stock exhibits a bullish technical trend with strong support at $93 and resistance at $101. Recent Q2 2026 earnings beat expectations with EPS of $1.75 versus $0.71 expected, driven by 36% revenue growth and the Rhode acquisition. The company raised fiscal 2027 guidance, reflecting robust demand and international expansion.

Outlook remains positive due to consistent sales growth and strategic initiatives, but risks include high valuation (P/E 97.18) and reliance on acquisitions for growth. The stock offers growth potential but faces margin pressure from increased investments and competitive dynamics in the beauty sector.

Returns comparison

Trailing returns across standard periods

About Aterian Inc

Aterian Inc is a technology-enabled consumer products company. Its product categories include home and kitchen appliances, kitchenware, environmental appliances (dehumidifiers and air conditioners), beauty-related products, and consumer electronics. It has various owned and operated brands include Vremi, Healing Solutions, Xtava, TRUWEO, Spiralize, Pohl+Schmitt, and RIF6. The company generates revenue through the online sales of various consumer products that are sold online.

Read more on ATER

About e l f Beauty Inc

e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.

Read more on ELF