Price movement over the last 24 hours
Amazon.com Inc vs ON Holding AG — how do they compare? Amazon.com Inc trades at $244.05 (market cap $2.64T), while ON Holding AG trades at $38.17 (market cap $12.85B). The key difference: Amazon.com Inc is far larger — about 205.4× ON Holding AG's market cap, and Amazon.com Inc is trading nearer its 52-week high, ON Holding AG nearer its low. Which is the better fit depends on your goals.
| AMZN | ONON | |
|---|---|---|
Market Cap | $2.64T | $12.85B |
Volume | 3,931,282 | — |
Sector | Consumer Cyclical | Technology |
52-Week High | $274.95 | $54.24 |
52-Week Low | $198.79 | $31.88 |
Enterprise Value | $2.71T | $12.17B |
Signals from Pluang's Aura AI — not financial advice
Amazon (AMZN) trades at $245.34, down 0.69% on the day, with a bullish technical outlook supported by moving averages and a strong fundamental backdrop. Revenue reached $716.92 billion in 2025, with net income of $77.67 billion and a 10.83% margin. Recent news highlights CEO Andy Jassy's optimistic outlook on AWS and AI investments, driving positive sentiment.
The stock presents a compelling opportunity with 88% analyst buy ratings and a $320.75 consensus target, implying significant upside. Risks include intense competition and high capital expenditures, but robust cash flow growth and AI expansion underpin long-term potential for investors seeking growth exposure.
ONON trades at $38.54, up 4.81% today, with strong earnings beats in recent quarters. The stock shows bearish technical signals but benefits from robust fundamentals including 63.88% gross margins and 15.5% ROE. Analyst sentiment is overwhelmingly positive with a $47.33 consensus target, though technical indicators suggest near-term resistance at $39.
Outlook remains favorable given consistent earnings outperformance and margin expansion, but elevated valuation multiples and bearish technical trends present near-term risks. The primary opportunity lies in continued execution against growth targets, while risks include market volatility and competitive pressures in the athletic apparel sector.
Trailing returns across standard periods
Latest headlines on both assets
Amazon.com, Inc. is an online retailer that offers a wide range of products. The Company products include books, music, computers, electronics and numerous other products. Amazon offers personalized shopping services, Web-based credit card payment, and direct shipping to customers. Amazon also operates a cloud platform offering services globally.
Read more on AMZN →ON Holding AG is a Swiss sports company primarily known for its high-performance running shoes, apparel, and accessories under the 'On' brand. The company emphasizes a blend of high-end design, proprietary cloud technology (like CloudTec cushioning), and sustainability in its products. On has rapidly gained market share globally, appealing to both competitive athletes and general consumers in the performance and lifestyle footwear segments.
Read more on ONON →