Compare American Financial Group Inc (AFG) vs Harley-Davidson Inc (HOG) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
American Financial Group Inc vs Harley-Davidson Inc — how do they compare? American Financial Group Inc trades at $144.65 (market cap $11.93B), while Harley-Davidson Inc trades at $26.51 (market cap $2.72B). The key difference: American Financial Group Inc is far larger — about 4.4× Harley-Davidson Inc's market cap, and Harley-Davidson Inc pays the higher dividend (2.82%). Which is the better fit depends on your goals.
| AFG | HOG | |
|---|---|---|
Market Cap | $11.93B | $2.72B |
Sector | Financials | Consumer Cyclical |
52-Week High | $148.71 | $31.03 |
52-Week Low | $124.18 | $17.19 |
Enterprise Value | $12.31B | $3.13B |
Dividend Yield | 2.45% | 2.82% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
American Financial Group (AFG) trades at $145.59, down 0.78% on the day, with strong technical momentum indicated by bullish moving averages. The company reported solid Q2 2026 earnings of $2.82 per share, beating estimates by 21.6%, driven by record property and casualty operating income. Recent news highlights strong underwriting margins and premium growth, while institutional activity shows mixed positioning with some funds increasing stakes and others reducing holdings.
AFG presents a compelling investment case with a reasonable P/E of 12.73 and strong ROE of 20.41%, supported by consistent dividend payments. The consensus price target of $159.00 suggests 9.2% upside potential. Key risks include competitive pressures in insurance markets and potential margin compression. Analyst sentiment is cautiously optimistic with 41% buy ratings, though the majority maintain hold recommendations awaiting clearer growth catalysts.
Harley-Davidson (HOG) trades at $26.01, up 1.21% daily, with a bullish technical signal from moving averages and a neutral RSI. The company reported Q2 2026 EPS of $0.75, beating estimates, and raised full-year guidance. Revenue has declined from $5.8B in 2022 to $4.5B in 2025, with net income margin at 4.78%. Valuation ratios appear attractive with a P/E of 14.45 and P/B of 0.87. Recent news highlights North American sales strength and a strategic shift to U.S. production.
The outlook is cautiously optimistic; earnings beat and raised guidance support upside, but declining revenue and margin pressures pose risks. Analyst consensus is mixed with a $26 price target. Key risks include competitive threats and raw material costs. The stock's valuation discount offers potential if turnaround efforts gain traction.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About American Financial Group Inc
American Financial Group Inc is a holding company that is engaged primarily in property and casualty insurance services. The company has a focus on specialized commercial products for businesses. American also has annuity operations that are focused on sales of traditional fixed and fixed-indexed annuities in the education, bank, and individual markets. American's insurance operations are conducted through the Great American Insurance Group. The group writes business in all 50 of the United States, primarily through independent agents and brokers.
Read more on AFG →About Harley-Davidson Inc
Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.
Read more on HOG →
