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Compare American Financial Group Inc (AFG) vs Harley-Davidson Inc (HOG) Price & Performance

American Financial Group IncTrade
Harley-Davidson IncTrade

Price performance (Past 24H)

Key statistics

American Financial Group Inc vs Harley-Davidson Inc — how do they compare? American Financial Group Inc trades at $144.65 (market cap $11.97B), while Harley-Davidson Inc trades at $27.17 (market cap $2.78B). The key difference: American Financial Group Inc is far larger — about 4.3× Harley-Davidson Inc's market cap, and Harley-Davidson Inc pays the higher dividend (2.75%). Which is the better fit depends on your goals.

AFGHOG
Market Cap
$11.97B$2.78B
Sector
FinancialsConsumer Cyclical
52-Week High
$148.71$31.03
52-Week Low
$124.18$17.19
Enterprise Value
$12.35B$3.19B
Dividend Yield
2.44%2.75%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

American Financial Group Inc

American Financial Group (AFG) trades at $144.77, up 0.63% on the day, with a bullish technical signal from moving averages and neutral oscillators. The company reported strong Q2 2026 earnings of $2.82 per share, beating estimates, driven by property and casualty underwriting and investment income. Revenue for 2025 was $8.12 billion with a net income margin of 10.37%, while 2026 projections show improved profitability. A dividend of $0.88 per share is scheduled for payment in July 2026.

AFG presents a positive outlook with analyst consensus price target of $160.67, implying potential upside. Strengths include consistent earnings beats and robust ROE of 20.41%. Risks involve earnings volatility, as seen in Q1 2026 miss, and competitive insurance market pressures. Institutional activity is mixed, with some reducing holdings while others increase positions. The stock is a hold for growth-oriented investors monitoring earnings consistency.

Harley-Davidson Inc

Harley-Davidson (HOG) trades at $25.98, down 0.46% on the day, with a bullish technical signal from moving averages but mixed oscillators. Recent Q2 2026 earnings beat estimates at $0.75 per share versus $0.645 expected, though revenue declined year-over-year. The company raised full-year guidance, citing strong North American retail sales and cost-cutting initiatives under its 'Back to the Bricks' strategy, while returning Revolution Max engine production to the U.S.

The stock presents a value opportunity with a low P/E of 14.84 and P/S of 0.72, but faces headwinds from declining revenue and net margins. Analyst consensus is mixed with a $26 price target near the current price, indicating limited near-term upside. Key risks include competitive pressures, raw material cost inflation, and execution of the turnaround plan amid weakening profitability trends.

Returns comparison

Trailing returns across standard periods

About American Financial Group Inc

American Financial Group Inc is a holding company that is engaged primarily in property and casualty insurance services. The company has a focus on specialized commercial products for businesses. American also has annuity operations that are focused on sales of traditional fixed and fixed-indexed annuities in the education, bank, and individual markets. American's insurance operations are conducted through the Great American Insurance Group. The group writes business in all 50 of the United States, primarily through independent agents and brokers.

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About Harley-Davidson Inc

Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.

Read more on HOG