Friendship Ford of Lenoir sold to CarHeroes, marking CarHeroes' first franchised dealership.

Friendship Ford of Lenoir in North Carolina was sold by Friendship Automotive to CarHeroes, facilitated by Tim Lamb Group. The dealership, now renamed CarHeroes Ford, represents CarHeroes' first franchised location as they expand from used car sales into new vehicle franchises. The transaction closed on April 29, 2026, with plans for renovations and employee retention. This sale allows Friendship Automotive to rebalance its portfolio and reinvest in other markets.