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HSBC upgrades Apple to Buy with $366 target, citing AI and product innovation as growth drivers.

Analyst Insights
17 Jul 2026
Finbold
View Source
Bullish
pluang ai news

HSBC analyst Nicolas Cote Colisson upgraded Apple stock to Buy and raised the 12-month price target to $366, expecting nearly 10% upside. The upgrade is based on Apple's strong operational momentum, innovative product pipeline including upcoming iPhone models, and its strategy to monetize a vast installed base through Apple Intelligence. Despite some differing views from other analysts, the overall sentiment remains moderately positive, supported by Apple's AI initiatives and rising memory chip costs. Apple's stock has gained over 22% year-to-date, and continued demand for high-bandwidth memory could further boost the stock price.

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