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TD Cowen cuts McDonald's price target to $270 amid inflation and flat traffic concerns

Analyst Insights
24 Sep 2026
Gordon Thompson
View Source
Bearish
TD Cowen cuts McDonald's price target to $270 amid inflation and flat traffic concerns

TD Cowen lowered its price target for McDonald's from $282 to $270 while maintaining a Hold rating, reflecting concerns over inflation, flat restaurant traffic, and challenges in the restaurant industry. McDonald's shares dropped 4.81% to $238.32 on September 23, 2026, near multi-year lows. The company is pursuing its McDonald's > NEXT strategy to boost customer visits, improve productivity, and grow market share in chicken and beverages, aiming for significant franchisee support and margin expansion by 2030. Despite the cut, the new target implies a potential 13.29% upside from the current price, with expected EPS of $3.39 for the upcoming quarter.

McDonald's shares are trading at USD 239.93 on Pluang as of Sep 24, 2026 20:48 WIB, slightly up 0.67% from the previous day. The stock's 52-week low is USD 238.32, close to its current price, while the market cap stands at $168.65 billion. Most Pluang users are buying, with 86% of order activity favoring purchases, reflecting ongoing investor interest despite recent price target cuts.

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