Ford Motor Company is adjusting its electric vehicle strategy by reducing investment in battery electric vehicles (BEVs) due to weak market demand. Instead, Ford is emphasizing gas-electric hybrids across its vehicle lineup, building on the success of the Maverick model and addressing consumer hesitation toward fully electric vehicles. The company plans to launch the Fathom, a compact and affordable BEV pickup built on a new platform, but this model will not be available until fall 2027. Ford's future performance will depend on the competitive debut of the Fathom and operational insights gained from its joint venture with Chinese automaker Geely.
Global companies are integrating Chinese technology in key sectors like artificial intelligence, electric vehicle batteries, and automotive software due to China's technological advances, scale, and supply-chain depth. Despite US efforts to curb Chin...
Ford is transforming its Louisville Assembly Plant with a $2 billion investment to produce the Fathom, an all-electric midsize truck priced under $30,000, starting in 2027. The company replaced its century-old assembly line with a new universal produ...
Ford Motor Company announced plans to increase U.S. production of its Lincoln luxury vehicles starting in 2030, aiming to stop importing these cars from China. This move is expected to create thousands of jobs in the U.S. but details on investment am...
Ford announced it will increase production of its Lincoln vehicles in the U.S. starting in 2030 and phase out imports from China for the U.S. market. This move aims to strengthen Ford's position as America's top automaker and is expected to create th...
In July, Tesla's sales in China remained robust with 93,579 units sold locally and 66,330 units exported from its Shanghai plant, despite a 3.9% drop in overall EV sales in the country. This contrasts with a 20.9% decline in total passenger car sales...
