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Home/News Feed/Starbucks raises sales forecast, cuts 300 US jobs, and expands fall menu with new pumpkin drinks.
SBUX
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Starbucks raises sales forecast, cuts 300 US jobs, and expands fall menu with new pumpkin drinks.

Market News
04 Aug 2026
Fox Business
View Source
Neutral
Starbucks raises sales forecast, cuts 300 US jobs, and expands fall menu with new pumpkin drinks.

Starbucks announced a return of its Pumpkin Spice Latte and new fall menu items, including pumpkin-flavored drinks and protein-rich food options. The company also plans to cut 300 US jobs and close some regional offices as part of cost-cutting efforts amid its ongoing turnaround strategy. CEO Brian Niccol raised the company's annual sales and profit forecasts, expecting global same-store sales growth near 6%. Despite relocating 2,000 jobs to Nashville, Starbucks continues to focus on improving customer experience and stabilizing market share, especially among younger consumers.

More News (SBUX)

Starbucks stock jumps 30% as CEO declares turnaround complete with strong sales and store upgrades.

Starbucks stock jumps 30% as CEO declares turnaround complete with strong sales and store upgrades.

Starbucks CEO Brian Niccol announced the company's turnaround is complete, citing improved customer experience and operational fixes like better staffing and store upgrades. The stock has surged nearly 30% since his hiring announcement, supported by ...

Company Fundamentals
Bullish
4 days ago
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