The ALPS Sector Dividend Dogs ETF (SDOG) has been upgraded from a 'sell' to a 'hold' rating due to improved earnings growth and more attractive valuation metrics. Its next-year earnings per share (EPS) growth rate has increased to 7.84%, and it currently trades at a 12.8% discount to its five-year average price-to-earnings (P/E) ratio. With an estimated dividend yield of 3.82%, SDOG now offers multiple return sources including dividends, EPS growth, and potential P/E expansion. However, despite these improvements, SDOG's overall quality remains weaker compared to peers like SCHD, which offers better downside protection and long-term investment appeal.
SCHD trades at USD 33.02 on Pluang as of Sep 28, 2026 22:02 WIB, down 0.57% in one day. The article highlights SDOG's upgrade to a hold rating due to improved earnings growth and valuation, noting its weaker quality compared to SCHD. SCHD's market cap stands at $109.56B, reflecting its strong position in the dividend equity sector with a typical hold time of 61 days on Pluang.
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The Schwab U.S. Dividend Equity ETF (SCHD) is a popular choice for investors seeking consistent dividend growth and a solid yield. The author, who holds a long position in SCHD, enhances income by employing options selling strategies, including cover...
