ROC appoints biometrics expert Gary Lac as EVP to boost sales and growth in biometric identity markets.

ROC, a U.S. leader in Vision AI and biometric solutions, has appointed Gary Lac as Executive Vice President of Sales and Marketing to accelerate commercial growth. Lac brings over 20 years of experience in biometric identity and ABIS platforms, aiming to expand ROC's market reach and align product development with customer needs. This strategic hire supports ROC's growth plans following its recent IPO and reflects rising demand for American-made biometric infrastructure. The company reported 58% product revenue growth in 2025 and is focused on scaling its unified Vision AI platform across government and enterprise sectors.