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Roblox price target cut to $60 on slowing user engagement and tough 2026 bookings guidance

Analyst Insights
02 Apr 2026
Proactive Investors
View Source
Bearish
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Jefferies lowered Roblox's price target from $70 to $60 due to concerns over the company's demanding 2026 bookings guidance and slowing user engagement. Weekly engagement dropped about 20% in Q1 before stabilizing, with mobile daily active users down 10% quarter-over-quarter. Achieving the top end of 2026 bookings growth would require unusually strong quarterly performance, which Jefferies finds unlikely. While Roblox trades in line with peers on growth-adjusted metrics, clearer signs of sustained growth and margin expansion are needed for a more positive outlook.

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