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Jim Cramer recommends buying VF Corp and Kontoor Brands amid apparel sector opportunities.

Analyst Insights
15 Oct 2026
CNBC
View Source
Bullish
Jim Cramer recommends buying VF Corp and Kontoor Brands amid apparel sector opportunities.

Jim Cramer advised investors to consider buying apparel stocks VF Corp and Kontoor Brands, citing bullish analyst upgrades and signs of a turnaround at VF Corp's Vans brand and a denim resurgence benefiting Kontoor's Wrangler. Despite challenges from rising interest rates and oil prices, both companies trade at depressed valuations, presenting buying opportunities. Piper Sandler's teen survey indicated stabilizing interest in Vans, while Kontoor benefits from a denim revival and a $400 million share buyback plan. These factors suggest potential growth and value in both stocks for investors looking beyond the struggling AI trade.

VF Corp shows a dividend yield of 2.18% and a market cap of $6.48 billion on Pluang as of Oct 16, 2026, 06:02 WIB. The stock price is $17.28 with a notable 1-day gain of 4.85%, supported by a high trading volume of 18,946,837 shares. These figures highlight active investor interest and potential value, complementing the article's focus on VF Corp's turnaround and appeal beyond the AI sector.

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