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RBC cuts profit forecasts for H&M and JD Sports amid weak German consumer demand

Market News
25 Aug 2026
Proactive Investors
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Bearish
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RBC Capital Markets has lowered profit forecasts for H&M and JD Sports due to weak consumer demand in Germany, where high living costs are causing shoppers to be more selective and deal-focused. H&M's earnings per share forecasts were cut by 2-3% for 2026 and 2027, while JD Sports saw a 6% reduction for 2027 and 2028 following softer US footwear sales and weak German store performance. The trend towards online shopping in Germany benefits retailers like Next and Zalando, while JD Sports plans to close about 40% of its German stores as the market favors single-brand retailers over multi-brand stores.

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