World Cup 2026 boosts crypto with CHZ and AVAX tied to fan tokens and blockchain collectibles.

The 2026 FIFA World Cup, the largest ever with 48 teams and 104 matches, features key crypto partnerships with Kraken, Chiliz (CHZ), and Avalanche (AVAX). Kraken is the official crypto exchange supporter aiming to increase crypto adoption among fans, Chiliz offers fan tokens for some national teams, and Avalanche powers FIFA's blockchain infrastructure for digital collectibles. CHZ saw a 13% price spike in April 2026 due to World Cup anticipation, highlighting strong market interest. The tournament's length and scale provide a unique opportunity for sustained crypto engagement tied to fan tokens and blockchain assets.