Netflix is capitalizing on the 2026 FIFA World Cup by releasing a series of soccer-related documentaries and specials, alongside an exclusive mobile game called FIFA World Cup: Launch Edition. The game features all 48 national teams, 16 real stadiums, and 1,248 players from the tournament. This move aims to attract soccer fans despite broadcast rights being held by Fox Sports and NBC Universal in the U.S. Netflix's programming includes stories of iconic players and memorable soccer moments, enhancing fan engagement during the World Cup.
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