BetMGM has introduced a new marketing campaign called "It Happens Here," starring actor Jon Hamm, to promote its sports betting and iGaming services ahead of the football season. The campaign highlights BetMGM's integrated platform that combines sports betting, gaming, rewards, and entertainment in a unique setting called the Legends Lounge. This initiative aims to enhance user engagement by blending the excitement of sportsbooks and casinos with entertainment, supported by multi-channel advertising. BetMGM continues to expand across 31 markets while emphasizing responsible gambling through programs like GameSense.
The Bellagio Fountain Club in Las Vegas will feature an exclusive culinary and beverage event during the FORMULA 1 HEINEKEN LAS VEGAS GRAND PRIX 2026 from November 19-21. The event brings together world-renowned chefs like José Andrés, David Chang, a...
MGM Resorts and BetMGM are supporting Responsible Gaming Education Month 2026 with a $320,000 contribution to responsible gaming programs, including research funding and support for gambling helplines. They are expanding the GameSense responsible gam...
