Wix Q2 revenue grows 15%, Base44 AI platform margins improve, shares rise 16%

Wix reported a 15% year-over-year revenue increase in Q2 2026, exceeding Jefferies' expectations. The company highlighted progress in its Base44 AI coding platform, with gross margins expected to reach 60% in H2 2026, up from near zero at the year's start, driven by its new Base1 AI model. Despite a 20% workforce cut, Wix maintained its full-year guidance and added 7 million registered users in Q2, totaling 317 million. Jefferies revised its 2026 revenue estimate slightly to $2.254 billion and kept an $80 price target, noting Wix trades below historical valuation levels.