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Google launches Preferred Source button to help readers pick favorite news sites

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20 Aug 2026
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Bullish
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Google introduced a new Preferred Source button that publishers can add to their websites, allowing readers to select them as preferred news sources. This feature helps users find favored publications more easily across Google’s Top Stories, AI Overviews, and AI Mode. Additionally, Google is rolling out new personalization tools in its app, enabling users to customize their Discover feed and daily audio briefings by specifying content preferences. These updates aim to enhance user engagement and give publishers better connection opportunities with their audiences.

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