Goodyear has extended its turnaround timeline as the company works to restructure, refinance, and reduce over $7 billion in debt while aiming for a 10% operating margin. CEO Mark Stewart highlighted challenges including tariffs, high raw material costs, and competition from cheaper Chinese tires. Despite progress and cost cuts of $1.5 billion annually, Goodyear posted a $453 million net loss in the first half of 2026 and only achieved an 8.5% operating margin in Q4 2025, short of the 10% target. The company plans to focus on premium tire segments, close a North Carolina plant to improve profitability, and continue marketing efforts including its iconic blimps to boost brand appeal and sales.
Cooper Tire, part of Goodyear, has introduced the Discoverer HT, a new highway mixed terrain tire designed for trucks and SUVs. It offers durable construction, stable handling, and long tread life with warranties up to 70,000 miles, supporting heavy ...
The Goodyear Tire & Rubber Company announced that Jerome Rouquet will become its new chief financial officer (CFO) effective December 1, 2026. Rouquet brings extensive automotive finance experience, currently serving as CFO at Visteon Corporation. Hi...
