GEN Korean BBQ launches ready-to-cook meats at 169 Stater Brothers stores in Southern California

GEN Restaurant Group, Inc., owner of GEN Korean BBQ, has introduced four premium marinated Korean BBQ meats—Beef Bulgogi, Chicken Bulgogi, Pork Bulgogi, and Beef Short Ribs—available at all 169 Stater Brothers Markets in Southern California. This move brings authentic restaurant-quality Korean BBQ flavors to home cooking, reflecting growing consumer demand as Korean BBQ becomes a mainstream cuisine. The products are made using traditional recipes and are positioned in the fresh meat section for convenience. This expansion marks a significant step in GEN's consumer packaged goods strategy, aiming to broaden its market reach beyond its 59 restaurant locations.