UBS maintains buy on Ferrari despite luxury sector drop, citing strong demand and steady earnings forecasts.

UBS has kept its 'buy' rating on Ferrari, even after lowering its price target from $490 to $450 due to a broad drop in luxury sector valuations, not because of Ferrari's earnings outlook. The bank expects Ferrari's organic sales to grow by 8% in 2026, supported by higher prices, a richer model mix, and strong demand for personalization. A dealer survey indicates robust customer interest, easing concerns about new model impacts. Ferrari's shares trade at a high valuation premium compared to luxury peers, reflecting confidence in its resilience and growth prospects.

Following UBS's continued confidence in Ferrari despite a sector-wide valuation drop, Ferrari shares on Pluang are priced at USD 384.49 as of Oct 06, 2026 01:51 WIB, down 0.99% for the day. The stock maintains a strong market cap of $70.24 billion and holds a dividend yield of 1.09%. Investor sentiment on Pluang shows full buying interest, with 100% of orders in favor of buying and a typical holding period of 125 days.