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Circle gains 4.82% after securing Chelsea's front-of-shirt sponsorship for 2026/27 season

Market News
28 Aug 2026
Blockonomi
View Source
Bullish
pluang ai news

Circle Internet Group's stock rose 4.82% after the company secured the principal front-of-shirt sponsorship deal with Chelsea FC for the 2026/27 season. This partnership will feature Circle and its USDC stablecoin branding on Chelsea's men's, women's, and academy team shirts, providing major global exposure through Premier League broadcasts and fan engagement. The deal marks a significant step for USDC's mainstream visibility amid growing stablecoin adoption and regulatory scrutiny in the UK. Financial terms are undisclosed, but the sponsorship is expected to boost Circle's brand recognition beyond financial markets into global sports audiences.

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