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Chico's FAS launches first credit cards with enhanced rewards and revamped loyalty programs.

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22 Apr 2026
PRNewsWire
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Bullish
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Chico's FAS, in partnership with Synchrony and Mastercard, has introduced its first-ever credit cards for its brands Chico's, White House Black Market, and Soma. These new co-branded Mastercard and private label credit cards offer customers enhanced rewards, including 7.5% back on brand purchases and additional rewards on everyday spending. Alongside the credit cards, Chico's FAS has relaunched its loyalty programs to be simpler and more rewarding, encouraging deeper customer engagement and faster reward earning. This move aims to strengthen customer loyalty and drive long-term growth for the brands.

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