
Celsius Holdings (CELH) is initiated with a Buy rating despite its stock falling about 50% over the past year. The company shows robust revenue growth of approximately 83% year-over-year, reflecting strong demand in the energy drink market. Although CELH trades at a 15-month forward P/E of 19x, which is a 27% premium to the sector median, its solid fundamentals suggest potential for stock rerating. Risks remain, and market sentiment may take time to improve, but CELH's growth profile supports a positive outlook for investors.